Firebird Delivery Launches Across Ontario, Including Rush Delivery

(c) 2021 Fire & Flower Holdings Corp. (CNW Group/Fire & Flower Holdings Corp.)

TORONTOMay 19, 2022 /CNW/ – Fire & Flower Holdings Corp. (“Fire & Flower” or the “Company“) (TSX: FAF) (OTCQX: FFLWF), a leading cannabis consumer retail and technology platform announced today that it launched Firebird Delivery (or “Firebird”) in TorontoKingstonLondonOttawaOshawaGuelph, and North Bay, Ontario. The expansion of the Company’s current delivery program will leverage Pineapple Express Delivery’s CannDeliv™ routing technology and logistics expertise to power strategic fulfillment by Fire & Flower’s retail network with same-day delivery windows and a new “Rush Delivery” option estimated within one hour.

Firebird Delivery leverages Hifyre consumer data offering customers a large cannabis and accessories menu tailored by their past purchases. Firebird also includes value-oriented Spark Member Prices and free same-day delivery for Spark Perks members1. Once a customer places an order with Firebird, they can track their delivery from processing and fulfillment to driver pick-up and drop-off.

“Firebird Delivery is the fastest and most reliable delivery service in the Ontario cannabis market,” said Trevor Fencott, Chief Executive Officer of Fire & Flower. “We are the first cannabis retailer to offer delivery within an hour and we expect this offering will encourage legacy consumers – who value convenient service at a competitive price – to become loyal Firebird customers.”

Firebird Delivery launched first in Ontario, and will launch soon in AlbertaManitobaSaskatchewan, and other markets.

More details on the Spark Perks Member Pricing expanded program is available on the Fire & Flower website at fireandflower.com/MemberPrice.

SOURCE Fire & Flower Holdings Corp.

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