Joe Fresh and Jillian Harris Launch Thoughtfully Designed Winter Capsule Collection

Joe Fresh X Jillian Harris Capsule Collection (CNW Group/Loblaw Companies Limited - Joe Fresh)

TORONTOOct. 13, 2022 /CNW/ – Joe Fresh is excited to announce their fourth collaboration with Jillian Harris, Canadian Lifestyle Maven and television personality. Arriving just in time for the holiday season, this new collection will include over 20 pieces for women, kids and toddlers. The limited-edition collection will be available online October 18th and in-store October 20th.

Each of Jillian’s four collaborations with Joe Fresh have continued to evolve and provide something new for customers. Their latest capsule introduces items made with recycled polyester, organic cotton, partially recycled polyester and recycled PrimaLoft® fill. Every piece from this line was designed with intention. Joe Fresh is proud to offer products that help reduce their impact on the planet and this latest collection is a great addition to the items they already have as a part of their JF Forward line.

“We made sure to cover all the bases with this line; from casual and comfortable, to romantic and professional. This is a collection that I would wear anywhere,” says Jillian Harris. “I’m so excited that we were able to include items made with recycled materials, something that is important to both my community and myself.”

In addition to brand new items and accessories, the collection will see the return of matching-mini styles, cozy loungewear and the Patti Jeans, a customer favourite from the 2021 Joe Fresh x Jillian Harris collaboration. Jillian’s celebrated signature-classic style shines through the collection. The line includes coordinating pieces and layers that pair perfectly together. The collaboration contains an assortment of sweaters, bottoms, tops, outerwear, loungewear, and accessories. Select styles are available in extended sizes for women, and little ones are covered with matching mini styles.

“We love working with Jillian and delivering items together that customers are so excited to find in our stores and online at,” says Meghan Lengyell, Vice President Marketing Joe Fresh. “We’re excited to be delivering our fourth capsule with her and this time, doing it with new recycled and organic fabrications, something that is important to our brand and to Jillian’s audience as well.”

Select items from the limited-edition Joe Fresh X Jillian Harris capsule are available in sizes XS-3X, 0-22 for pants, for women, 2-5T for toddlers, and S -XL for kids. Including two items exclusively available online and in select stores, the 20-piece capsule collection contains:

  • Lucky Button Down Shirt $34
  • Wind Down Tunic $39
  • Wind Down Jogger $34
  • Wind Down Henley $34
  • Patti Jean $49
  • Curl Up Cable Cardi $39
  • Après Ski Sweater $44
  • Wholehearted Sweater $44
  • Poet Blouse $39
  • Rosé Coat $119
  • Jilly Shacket $89
  • Favourite Cords $49
  • Favourite Jean $49
  • Cozy Socks $12
  • Adore Toque & Mitten Set $24
  • All Love Tee $24
  • Mini Jilly Shacket $49$59
  • Mini All Love Tee $14$16
  • Mini Wholehearted Sweater $24$29
  • Mini Cozy Socks $12
  • Mini Adore Toque & Mitten Set $19

SOURCE Loblaw Companies Limited – Joe Fresh

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