Joe Fresh to Launch Extended Sizes for Fall 2017

Business News
Joe Fresh to Launch Extended Sizes for Fall 2017 (CNW Group/Loblaw Companies Limited - Joe Fresh)

TORONTOAug. 1, 2017 /CNW/ – Joe Fresh is pleased to announce their expansion into extended sizes with their Fall collection. Women can enjoy Fall’s must-haves in everything from polished floral pieces to modern moto jackets. The collection of bold designs will launch online and in-stores on August 11thand will offer sizes 0-22 (XS – 3X); with all sizes at the same great price.

“We are thrilled to expand our womenswear line and now offer a selection of our favourite styles in extended sizes,” said President Ian Freedman. “As our brand continues to evolve, we are committed to providing our customers with products that suit their needs while delivering the same style and value.”

The brand’s Fall campaign celebrates the relationships we cherish most, whether it is the bond between mother and child, as seen with model Tara Lynn and her infant son, or the close-knit friendship between models Arlenis Sosa and Toni Garrn. Family is at the core of the Fall campaign and collection, delivering wardrobing solutions for women, men, kids and baby at this busy time of year.

High-res images of the Joe Fresh Fall collection and extended sizing capsule are available for download here.

About Joe Fresh
Essential Style. Exceptional Value. Founded in 2006, Joe Fresh offers accessible, modern design in lifestyle collections for women, men and children. Today one of Canada’s leading fashion retailers, Joe Fresh brings a contemporary point of view to everyday wardrobe favourites full of colour, polish and thoughtful details. In categories spanning apparel, accessories, footwear and beauty, Joe Fresh provides quality and style for the entire family. In Canada, Joe Fresh products are available in more than 1,450 retail locations; including over 350 Loblaw locations, 1,100 Shoppers Drugmart locations, 11 freestanding Joe Fresh stores and Joe Fresh is also available internationally through local partners in countries such as Mexicothe Philippines and the United States. For more information, please visit

SOURCE Loblaw Companies Limited – Joe Fresh

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