Boston Pizza® and Nintendo Bring Family Fun to Canadians with New Partnership

For a limited time, Mario and friends are taking over the Boston Pizza experience

Mario and Friends at BP! (CNW Group/Boston Pizza International Inc.)

TORONTO, /CNW/ – Boston Pizza on Tuesday announced it is teaming up with Nintendo to bring game-changing fun to families across CanadaBetween August 1 and October 31, 2023, Boston Pizza guests will get the chance to immerse themselves in the Mushroom Kingdom through next-level activities and gameplay.

“We had the opportunity to partner with one of the premier entertainment brands in the world and as the leader of family dining occasions in Canada, we jumped at the chance to work together,” said James Kawalecki, Vice President Marketing, Boston Pizza International. “Mario and pizza are a great combination, and we look forward to enhancing our BP kids experience through this collaboration.”

Through this partnership, Mario and friends will be taking over Boston Pizza’s kids menu, which will include a variety of exciting activities featuring the beloved and iconic characters and games available on the Nintendo Switch system.

Kids and families can also power up the excitement with Nintendo Switch Fun Sundays – an enhanced dining experience that will be offered at select Boston Pizza locations in big cities and small towns across British ColumbiaAlbertaOntario and Quebec. Each Sunday during the partnership, guests in the Nintendo Switch Fun Sundays reserved section at participating restaurants have the option of ordering an extra special menu item: a Nintendo Switch system, delivered right to their table for families to use during their dining experience (available to borrow with the Nintendo staff’s support on a first come, first served basis). The system will come equipped with some fan-favourite Mario games that guests can enjoy as they await their meal. Visit BostonPizza.com in August for details about Nintendo Switch Fun Sundays, including locations, dates and times.

“We’re thrilled to be bringing our community of characters and family-friendly gaming experiences to Boston Pizza guests across Canada,” said Susan Pennefather, General Manager, Nintendo of Canada. “Through this unique partnership, we look forward to creating shared memories and bringing smiles to people’s faces.”

And to ensure guests can bring the fun home, Boston Pizza will give Canadians the chance to win one of 30 prize packs that each include a Nintendo Switch – OLED Model system and two selected Mario games. Plus, 20 additional winners will receive Nintendo merchandise valued at $250 CAD. Winners will be drawn on November 1, 2023 and must meet contest eligibility criteria.

Families can discover Mario and friends on Nintendo Switch – a versatile video game system that can be played anytime, anywhere. The Nintendo Switch family of systems is home to a vast library of exclusive games from beloved franchises, including Mario classics like Mario Kart 8 Deluxe and Mario Party Superstars, and Super Mario Bros. U Deluxe. For more information about Nintendo Switch and its library of games, visit http://www.nintendo.com/en_CA/switch/.

Nintendo is not a sponsor, co-sponsor or administrator of this contest.

SOURCE Boston Pizza International Inc.

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