FAMILY-FAVOURITE BRAND CAT & JACK® EXCLUSIVELY LAUNCHES AT HUDSON’S BAY

Target's top kids apparel brand to be sold at all Hudson's Bay stores and online at TheBay.com

Cat & Jack®, a Target brand now available at Hudson's Bay (CNW Group/The Bay)

TORONTO, /CNW/ – Hudson’s Bay is proud to announce the arrival of Cat & Jack®, a Target brand, known for on-trend, high-quality and durable kids apparel, all at an accessible price point. This beloved owned brand from Target last year sold more than 8 items for every child under 12 in the U.S., and is now arriving in Canada exclusively at all Hudson’s Bay locations and online at TheBay.com. As a key brand in the kids departments, customers will find a dedicated Cat & Jack experience in every store.

Designed to reflect kids today, the Cat & Jack assortment at Hudson’s Bay features hundreds of pieces of versatile basics and on-trend styles for kids, from tanks and tees to shorts, pants and dresses, including stand-out pieces in denim and fleece. The starting price point is $7 and goes up to $35, with an average price of $15 within the assortment. Sizes range from 4 to 14 in both girls and boys.

“Now more than ever parents are looking for stylish and durable clothing that is also affordable for their families,” says Liz Rodbell, President and CEO, Hudson’s Bay. “We’re listening to customers, and are very focused on delivering an assortment that is relevant and reflects what Canadian families are looking for. Cat & Jack will be key in our kids assortment, and we know our customers will be excited that they can now get this loved brand in Canada.”

“Target has an industry-leading portfolio of dozens of owned brands that deliver amazing design at an incredible value to millions of consumers,” says Bill Foudy, President, Owned Brand Sourcing and Development, Target. “As we continue to expand this established area of our business, we’re pleased to work with Hudson’s Bay to offer our popular Cat & Jack kids brand to Canadian shoppers in all Hudson’s Bay stores and via TheBay.com.”

Cat & Jack will be available in every Hudson’s Bay store, beginning March 14 in the majority of stores as well as on TheBay.com. Cat & Jack is available in Canada exclusively at Hudson’s Bay.

SOURCE The Bay

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