SAN FRANCISCO , Dec. 16, 2021 / PRNewswire / – Flutterwave , Africa’s leading payments technology company, today announces that international Grammy Award-winning artist Ayodeji Ibrahim Balogun and better known as Wizkid , is its international brand ambassador. Flutterwave also announces the launch of Send , a money transfer solution, aimed at increasing the flow and use of remittances on the African continent.
Send by Flutterwave aims to provide customers with the easiest way to send money to all parts of Africa from the continent and around the world, as well as making it easy for Africans to fund their money. bank accounts abroad.
By partnering with Wizkid, Send aims to reach out to the global African diaspora to raise awareness of the affordable and transparent money sending service offered to them by the Flutterwave infrastructure.
In 2020, around $ 40 billion was sent through official channels to various countries in sub-Saharan Africa, with Nigeria accounting for a significant share of total remittances. The IMF indicates that remittances sent to SSA through informal channels, or 45-65% of formal flows, are significantly higher than in other regions.
Commenting on the partnership, Olugbenga “GB” Agboola, Founder and CEO of Flutterwave, said, “Wizkid’s story is one of hard work, resilience and excellence. The way he consistently represents Africa on the international entertainment scene is something we love. As a leading African tech company, our values align and we’re excited to have him join us in driving the adoption of Send.
Flutterwave and Wizkid share a common belief in bringing the best of Africa to the world. Send by Flutterwave is the best money transfer solution on the market in terms of coverage, cost of transactions and speed. Send is the result of more than five years of learning, relationship building, research and development in the field of cross-border payments. It is also a truly African solution, designed in Africa by Africans and for the whole world ”.
GB continued “We want to create opportunities for Africans everywhere through Send. Our vision of creating endless possibilities in Africa is close to our hearts and we are delighted to be working with Wizkid to achieve these goals ”.
Flutterwave International Ambassador Ayodeji Balogun , Wizkid commented, “ I am delighted to be working with Flutterwave to bring more Africans into the digital economy through Send. We are building amazing technology in Africa and we are so proud of the work that every tech company does to positively shape our continent for its future growth.
My team and I send a lot of money across borders every day. Using a solution developed by Africans for our daily payment needs is a source of pride and efficiency. So when Flutterwave reached out to us it was easy to say yes.
For someone like me who is always on the go, Send gives me the opportunity to stay in touch with my responsibilities across Africa. It doesn’t matter if I’m in UK and want to make a payment in South Africa, Ghana , Kenya or Nigeria , all I have to do is send it via Send ”.
SOURCE Flutterwave
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