OSN Acquires Over 40 Hours of Original Content from Gusto Worldwide Media

May 14, 2019 GTA Weekly Leisure & Lifestyle 0

Ottawa, Canada, May 14, 2019 – Food content producer, distributor and broadcaster Gusto Worldwide Media is pleased to announce that over 40 hours of its original food programming has been acquired by OSN, the MENA region’s leading entertainment network. The volume content deal is a diverse slate of titles that will air on OSN, including Gusto’s newest series DNA Dinners (16×30) and Flour Power Holiday Specials (4×30).
“This is our first deal for both DNA Dinners and the Flour Power Holiday Specials, which were shot in late 2018.” said Chris Knight, President and CEO of Gusto Worldwide Media. “This acquisition includes a ton of recent titles that have been produced within the last three years. We’re excited to bring our programming to Middle East audiences with OSN. This sale represents how fresh we keep our catalogue and how quickly we can bring it to market.”
OSN will be serving up a Gusto feast to its audience with the following programming: Fresh Market Dinners (10×30), Watts on the Grill (13×30), Flour Power (26×30), DNA Dinners (16×30), The Urban Vegetarian (15×30), Flour Power Holiday Specials (4×30), Watts up for the Holidays (1×60), and Spencer’s BIG Holiday (1×60).
Gusto has been cooking up several international deals and most recently brought its food programming to South Korea, Hungary, US, and the Netherlands.
About Gusto Worldwide Media:
Gusto Worldwide Media is a vertically integrated media company that produces, distributes, and broadcasts high-quality food content. Based in Canada, Gusto operates from its state-of-the-art facility which includes a studio, test kitchen, post-production plant, master control, and playout services. Gusto’s proprietary content includes over 500 hours of original food and lifestyle programming with 100 new hours created annually. In 2013, Gusto Worldwide Media launched its linear TV channel and SVOD service Gusto TV in Canada. In 2016, Bell Media launched the premium lifestyle channel Gusto in Canada, commissioning a multi-year slate of series from Gusto Worldwide Media. Internationally, Gusto Worldwide now operates bespoke channels on multiple platforms in the US, Singapore, Latin America, and the UK, with more rollouts to come.
About OSN:
OSN is the region’s leading entertainment network with the rights to broadcast into 24 countries across the MENA. The company is owned and operated by Panther Media Group, registered in the Dubai International Financial Centre (DIFC) and has two shareholders, KIPCO and the Mawarid Group Limited.
OSN has a history of providing exceptional value for customers with its focus on exclusive and in-demand content, and innovative digital platforms for anywhere, anytime access.
OSN’s strength is its unbeatable range of exclusive programming led by its long-term partnerships with studio majors including Disney, HBO, NBC Universal, Fox, Paramount, MGM, and Sony to name a few.
OSN is the home for premium and nowhere-else content in Arabic, English, Filipino and South Asian languages. OSN broadcasts the latest content at the same minute as in the US, including popular series, blockbuster movies, and the best in kids and lifestyle programming. In addition, OSN also provides entertainment content for devices such as laptops, tablets and mobile phones via its OSN Play, online and mobile app entertainment platform, WAVO, offering movies, series on the go.
OSN has been at the forefront of digital technology innovation in the Middle East introducing the first Digital Video Recorder HD, OSN Play, an online TV platform, an internet-enabled satellite receiver and recorder and OSN on Demand, the region’s first VOD service.
OSN also expanded its language services when it acquired Pehla Media & Entertainment, offering a variety of channels in several South Asian languages in the MENA region, with content such as Bollywood movies and cricket.
OSN’s ambition is to deliver entertainment everywhere for everyone, which is informed by the company’s three key pillars: A customer-first approach, unrivalled exclusive content and unbeatable value.

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