SINGAPORE, May 26, 2022 /PRNewswire/ — Dinosaurs are taking over Toys”R”Us Singapore! In line with the global release of the long-awaited Jurassic World Dominion movie in theatres this June from Universal Pictures and Amblin Entertainment, Toys”R”Us is the only place families can experience the real-life thrill of the movie, with exclusive official Jurassic World dinosaur toys, exciting events and giveaways lined up for all those dino-fans out there this summer!
“This is one of the first major family movies to be released in over two years with fabulous new merchandise associated with it and Toys”R”Us is thrilled to be part of this next chapter of one of the biggest franchises in the history of cinema,” said Jo Hall, Chief Commercial Officer of Toys”R”Us Asia. “To bring the excitement for Jurassic World fans and our Star Card members to life in our stores and online, we are partnering with Mattel and Universal Brand Development to offer a one-of-a-kind experience for customers here in Asia.
One-of-a-kind Jurassic World Experience
From now until July 4th 2022, 10 stores across Singapore will provide fans with a unique in-store Jurassic World experience.
Starting with exclusive Jurassic World toys including the Owen & Velociraptor ‘Blue’ Pursuit Pack, Owen Escape Pack and Release ‘n Rampage Pack Set only available in Toys”R”Us stores and on our eCommerce site. With more than 100 new Jurassic World merchandises and toys to look forward to, there is a dinosaur for everyone!
In addition, take part in an exciting AR game where dinosaur fans can use their phones to unlock 7 Jurassic World dinosaurs such as the Velociraptor that “come alive” inside stores now that dinosaurs are in our world!
“We are thrilled to be partnering with Toys”R”Us to bring Jurassic World Dominion to life. This new, exciting chapter in one of the most iconic franchises in film history continues the adventure that has mesmerized global audiences, and our exclusive collaboration with Toys”R”Us provides the ultimate dinosaur experience. Fans will be transported and immersed in the franchise as take photos with our augmented reality dinosaurs with just a few clicks on their phones – this has been a long-awaited project for us, and we can’t wait for fans to join us in the fun!” said Jo Pascoe, Vice President Consumer Products Australia, New Zealand, Southeast Asia and India of Universal Brand Development.
Also, don’t miss out on exciting photo opportunities at our flagship VivoCity store and Waterway Point in June! In-store, there will also be a dedicated Jurassic World area where you can shop for all things Jurassic World.
Fans will also get to redeem a limited-edition Jurassic World tote bag with every $40 spent on Jurassic World: Dominion merchandise.
Toys”R”Us will also be holding a special Jurassic World: Dominion movie ticket giveaway for exclusively for Toys”R”Us Star Card members. Between May 16th and June 9th, 20 pairs of Jurassic World: Dominion movie tickets up for grabs when members spend $60 or more on Jurassic World Dominion merchandise.
SOURCE Toys”R”Us Asia
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